Post by Moses on Feb 1, 2005 12:47:10 GMT -5
Tuesday, February 01, 2005
Fairness Doctrine's Fifth Act
Congresswoman Louise Slaughter of New York is betting on the public outrage over payola pundits and media malfesance to help spur interest in her plan to revive the Fairness Doctrine. But she faces an uphill battle, if recent Washington history is a guide.
On January 26, she introduced the Fairness and Accountability in Broadcasting Act, or FAB, which would revive the Doctrine with new licensing requirements for broadcasters. Rescinded in 1987 by the Federal Communications Commission, the original doctrine made sure that radio and television broadcasters covered political topics with fairness and balance.
It ran afoul of a powerful broadcast lobby, who worked over an industry-friendly Reagan administration to tuck their bottom-line motivations behind First Amendment rhetoric and kill the fairness rule. To be sure, there are some legitimate concerns about free speech that need to be addressed if Slaughter's FAB is to succeed, but it might have more than a slim chance if she and her cohorts play the public interest card right, by reaching out to grassroots and mobilizing multi-partisan support from the bottom up.
The success of the Reagan administration in overturning the Fairness Doctrine ushered in a new age of talk radio, writes Eric Boehlert, "allowing stations to broadcast one political point of view day after day, week after week. As (Democratic Congressman Maurice) Hinchey and others point out, talk radio has spurred a rightward tilt of the press." Washington's media lobby has grown more powerful as well, fueled by hundreds of millions of dollars from big media and communications companies.
Moreover, three prior Congressional attempts to reinstate the doctrine since 1987 have fallen on the swords of presidential vetoes and recalcitrant lawmakers. This time around, Washington will be as well if not better organized to scuttle FAB.
Slaughter and her Washington allies face long odds, indeed. But she is not just tilting at windmills. Don't underestimate those newly empowered media citizens beyond the Beltway. A well orchestrated grassroots campaign -- employing local hearings, email campaigns and viral online organizing -- might succeed where the Washington process has failed, and break the industry's headlock on this issue.
To learn more about becoming involved, visit www.fairnessdoctrine.com, a project involving MediaChannel.org coalition partner Media Access Project.
Fairness Doctrine's Fifth Act
Congresswoman Louise Slaughter of New York is betting on the public outrage over payola pundits and media malfesance to help spur interest in her plan to revive the Fairness Doctrine. But she faces an uphill battle, if recent Washington history is a guide.
On January 26, she introduced the Fairness and Accountability in Broadcasting Act, or FAB, which would revive the Doctrine with new licensing requirements for broadcasters. Rescinded in 1987 by the Federal Communications Commission, the original doctrine made sure that radio and television broadcasters covered political topics with fairness and balance.
It ran afoul of a powerful broadcast lobby, who worked over an industry-friendly Reagan administration to tuck their bottom-line motivations behind First Amendment rhetoric and kill the fairness rule. To be sure, there are some legitimate concerns about free speech that need to be addressed if Slaughter's FAB is to succeed, but it might have more than a slim chance if she and her cohorts play the public interest card right, by reaching out to grassroots and mobilizing multi-partisan support from the bottom up.
The success of the Reagan administration in overturning the Fairness Doctrine ushered in a new age of talk radio, writes Eric Boehlert, "allowing stations to broadcast one political point of view day after day, week after week. As (Democratic Congressman Maurice) Hinchey and others point out, talk radio has spurred a rightward tilt of the press." Washington's media lobby has grown more powerful as well, fueled by hundreds of millions of dollars from big media and communications companies.
Moreover, three prior Congressional attempts to reinstate the doctrine since 1987 have fallen on the swords of presidential vetoes and recalcitrant lawmakers. This time around, Washington will be as well if not better organized to scuttle FAB.
Slaughter and her Washington allies face long odds, indeed. But she is not just tilting at windmills. Don't underestimate those newly empowered media citizens beyond the Beltway. A well orchestrated grassroots campaign -- employing local hearings, email campaigns and viral online organizing -- might succeed where the Washington process has failed, and break the industry's headlock on this issue.
To learn more about becoming involved, visit www.fairnessdoctrine.com, a project involving MediaChannel.org coalition partner Media Access Project.